Content Ideas & Thought Starters

Common components are the building blocks of each Step. Get inspiration and Best Practices below.

Topics Covered

Common Component Types

Content Thought Starters

Surveys

Create a custom Survey with multiple choice or short answer options. We recommend incorporating a minimum of 1 survey into your Journey.

  • Survey results are collected on an individual basis and can be exported within the Dashboard

Examples: 

    • Experience surveys
      • Post-recruitment
      • Post-onboarding
      • Post-internship
      • Post-project/challenge
    • Mid-point and Final Evaluations 
    • Swag requests & mailing information
    • Preference/poll surveys for
      • Activities
      • Events/Panels
      • Mentor pairings
    • Response surveys 
      • What they learned the previous day or at an event 

Buttons

Use Buttons to link recipients to external sites or URLs. Use emojis, gifs, and other Content when creating buttons for a comprehensive (and fun) experience!

Examples: 

    • Event RSVPs, booking or calendar links
    • Google Docs/Forms
    • Social Media assets
    • Company store for candidate to order swag

Checklists

Create a custom Checklist to coordinate action items, reminders, or steps that may have been distributed across a variety of journey steps.

Examples: 

    • Pre-interview checklists
    • Onboarding checklists
    • Prepare for Day 1 checklist
    • Pre-event Checklists
    • End of program Checklists

Content Upload

Utilize images, photos, videos, and pdfs across your Journeys. Additionally, include gifs, memes, and other social-oriented features to keep your journey fresh! 

Examples: 

    • Welcome video from UR team or employees
    • Video testimonials from prior interns
    • Funny/relevant gifs or memes
    • Holiday Cards+greetings

Text Box

Use custom Text Boxes to display text copy within a Journey Step. Text Boxes are great for announcements, introducing information or anything that does not require a specific call to action

Examples:

    • Welcome message from CEO/Executives
    • Short-form company updates

Content Thought Starters

Use the list below to jump start your Journey planning!

General Company Information

  • Company history
  • Welcome from CEO/management team
  • Company overview information
    • Business units
    • Products
    • Solutions
    • Partners
  • Social media Links
  • Industry trends/news

Company Culture

  • DE&I Content
  • Testimonials
  • BRGs & ERGs
  • Volunteer/Engagement Opportunities

Upskilling + Personal Growth 

  • Skills/Training Materials
  • Career progression content
  • Building a personal brand

Program Information

  • Program overview
  • Goals + expectations
  • Timeline/Calendar of Events
  • Example Projects
  • Participating teams in the program
  • Guidance from mentors to prepare

Onboarding

  • Background check info
  • I9 form
  • Badge Photos

Engagement + Meet the Team Opportunities

  • UR + Team profiles
  • Introductions to Mentors or “buddy”
  • Meet your cohort
  • Team Meetings + Introductions
  • Happy hour
  • 1:1 Coffee Chats (Hiring Managers, Program leads, Mentors, etc.)
  • Professional development workshops

Getting Ready for Day 1

Compensation

    • Salary Information 
    • Benefits/Taxes/Payroll information
    • Course Credits

Relocation / Housing

    • General Housing information
    • City Guide
    • Housing Application
    • Transportation info

Technical/IT Information 

    • Laptop + Tech Pickup
    • Tech Set up (Slack/Teams, Calendars, etc.)